USPS vs UPS

Case analysis: United States Postal Service (USPS) vs United Parcel Service (UPS)

ØYou will assume a role of an outside consultant and examine the organization and make recommendations to improve the organizational strategies to achieve its goals.

ØIntroduction and background of the case, its products and/or services.

ØCurrent organizational structures and culture, current mission, major objectives, and strategies of each organization.

ØIdentify industry trends and its major competitors with market share.

ØIdentify line of products (label them as Cash cow, Star, Dogs and Question mark) ownership of the company (who owns it)

ØThe results of your "situational appraisal" or SWOT analysis (key strengths, weaknesses, threats and opportunities, important environmental trends, industry and competitive analysis, External & Internal Factor Matrix etc.).

ØKey problems and ranking of those problems.

ØAlternative organizational strategies considered and evaluation of these strategies.

ØYour chosen strategy (ies) and why chosen.

ØYour specific recommendations and plan of action for implementing your strategy.

ØYou will also provide background of the Organization and Strategy of the-Organization, and Competitive Advantage if any.

The basic criteria, which will be used in evaluating project and case analysis are:

ØQuality of research: thoroughness and accuracy in analyzing and updating information of a project/case

ØQuality of analysis: effectiveness in applying analytical tools, functional areas of knowledge, etc.

ØQuality of synthesis: a logical development of ideas and strategic alternatives and analysis of the situation with facts.

ØQuality of recommendations consistency with situational appraisal: appropriateness of the appraisal and evaluation for management decision, keeping in mind the values, attitudes towards risk and workability or practical application of ideas in solving real organizational problems.

External & Internal Factor Matrix Example