URGENT : COMMUNICATION THEORY 500 WORDS

Answer two of the following questions in essay format. Please limit your answers to

500 words each. Confine any references. I attached two video that need for papaer. Please double space answers in APA style and

give them in a Word document.

1. Discuss the shift in perspective from mass society theory to limited effects theory.

Explain some of the fundamental differences between the two theories. For

example, how does each theory view average people and their ability to resist

propaganda? How does each view the role of media?

*https://www.youtube.com/watch?v=zbVuTD0DCGE

2. Discuss the long-standing controversy over the links between violent media

content and rising levels of violence in society. Present some arguments on both

sides of this issue. How do media practitioners defend violent movies or

television programs?

*https://www.youtube.com/watch?v=XJhJQEXZ8NE