Test 1
1.The first major step in weighing an international strategic option is the environmental assessment. What are the five major environmental variables that focus on the future interest of the firm? (200 words)
2. Companies go international for different reasons. What are the four reactive (defensive) reasons to go international? Explain. (200 words)
3. Companies go international for different reasons. What are the four proactive (aggressive) reasons to go international? Explain. (200 words)
4. There are institutional effects on international competition that can create opportunities, or constraints, for firms considering entry into specific markets. What are the four ways formal institutions affect international competition? (200 words)
Deresky, H. (2011). International management: Managing across borders and cultures . (7th ed.). Upper Saddle River, NJ: Prentice Hall.
12 years ago
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