Strategies to Retain Positive Customer Relationships

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Resource: Chapter 5 of the following text:

Zofi, Y. (2011). Manager's guide to virtual teams. Saranac Lake, NY, USA: AMACOM Books.

Read one of the following case studies, located on this week's Electronic Reserve Readings page: 

  • "Hurt Feelings Lead to Hurdling the Business" (p. 138)
  • "Can Oil and Water Ever Mix" (p. 148)

Write a 700- to 1,050-word summary of the obstacles caused by communication challenges in the virtual workplace and what strategies were deployed to retain positive customer relationships.

Format your assignment according to appropriate course-level APA guidelines.

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michael smith
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