Strategic management db 9

"Pitch Perfect"  Please respond to the following:

• Watch the following Lynda.com videos from the video serious Giving Your Elevetor Pitch with Todd Dewett:
  
  • “Benefits to an Elevator Pitch” (2 min 01 s)
  • “Making an Initial connection” (2 min 43 s)
  • “Structuring your Pitch” (3 min 57 s)

• Then, rank the following factors in order of importance when developing an elevator speech, and provide a rationale for your response.
• Speech is confident, not arrogant
• Use of positive and compelling words
• Short in duration
• General to the industry in question
• Specific to the company’s mission and company’s values
• http://www.lynda.com/Business-Skills-tutorials/Benefits-elevator-speech/157139/197216-4.html