Strategic Management
Part 3: Executive Summary with Exhibits (Topic 7). Please read details to ensure assignment is done correctly.
Case Analysis: APPLE COMPANY
Write a 500-750-word Executive Summary with Exhibits. Use peer-reviewed articles.
The Mission Statement – This explains what your business is all about. It should be between several sentences and a paragraph.
Company Information – Include a short statement that covers when your business was formed, the names of the founders and their roles, your number of employees, and your business location(s).
Growth Highlights – Include examples of company growth, such as financial or market highlights (for example, “XYZ Firm increased profit margins and market share year-over-year since its foundation). Graphs and charts can be helpful in this section.
Products/Services -- Briefly describe the products or services you provide.
Financial Information – If you are seeking financing, include any information about your current bank and investors.
Summarize future plans – Explain where you would like to take your business.
You are required to submit this assignment to Turnitin.
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