Southwest Airlines Marketing Plan

Marketing Plan for the Capstone Project.
Southwest Airlines is my organization.
Write a 750 word Marketing Plan. You can use the Marketing Plan Sample as a template (see uploaded document) for this section.
Please also include the following:
a) What is your target market?
b) What is the size of your potential target market?
c)  Describe the  4 Ps of marketing in your organization (product/positioning, pricing, promotion, and placement).