For SolutionsPro

Hi Ladies~ Tamara taken the leaded last week and great job as well. I will be taking the lead this week. I will do the abstract, introduction, and conclusion. Jessica-Channel Organizations: Conventional, Vertical, Horizontal and Multichannel Marketing Systems Tamara- Analyze your target market's needs. Explain what you know about your target market and what they want from a channel of distribution. Hannah-Determine which channel members you will use and explain why (Indirect: retailer, wholesaler, dealer, manufacturer's rep, etc. Direct: catalog, telephone, sales force, etc.) Rosalind- Discuss how many channel members you will use and explain why (intensive distribution, exclusive distribution or selective distribution) Annie-Recommend a channel organization and explain why (conventional, vertical, horizontal or multichannel marketing system) Valerie-An overview of distribution channels: and Channel Levels: Direct versus Indirect Distribution