ONE.

Directions

Find a website that has interest to you. Engage, whatever that means to that particular business. This does not require purchase, as we learned in this chapter. Describe the type of engagement. Describe your experience. Would you engage there again? Explain the business intent of the engagement.

Your paper must be a minimum of two pages, with the use of examples of the experience as applicable

TWO

.Designing Social CRM

Directions

Develop your vision for a social CRM program using the key points from the chapter. This assignment should be a minimum of three pages. Use diagrams and examples as applicable

THREE.

The Object

Directions

Find ten websites that revolve around an object. Discuss the attraction of each. How are they using the object? Is there a business relationship to the object, directly or indirectly? Submit a minimum of a two page assessment of the ten sites/objects studied.

 

FOUR.

Social Application

Directions

Design (by description) a social application which would drive business through engagement. Use examples, drawings, and references where applicable.

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