Should CSR Matter Outside of the U.S.?

Starbucks coffee has become a corporate giant given the success of its marketing, service, product mix and convenient locations. The company has demonstrated numerous CSR activities. For more information on these activities visit the Starbucks website as it contains a large variety of local and global CSR activities.

1. Please read the following article that describes many of the ethical issues confronting Starbucks operations in Chile:

• Corporate News: Starbucks Workers Plan Chile Strike

2. Now that you had a chance to read the article, address the following:

• Outline the ethical conflict facing Starbucks. Be sure to discuss at least three of the employee demands. Are the demands justified? Why or why not?
• Be sure to consider the following: economic impact, employee morale, adverse publicity here and abroad, and customer reaction here in the U.S.
• Does it matter to you? Explain why.
• Make sure your paper has correct spelling, punctuation, and grammar.
• Your final paper should be at least 1-2 pages in length, and must include a title page and proper references.