SBE 330 New Product Development Week 4 Complete Devry

SBE 330 New Product Development 

Week 4 Discussions, Case Study and Course Project

Week 4 DQ 1

Which section or sections of a business plan submitted to venture capitalists are the strongest and which sections are traditionally the weakest? Identify and discuss at least two weak sections of traditional business plans.

Week 4 DQ 2

In your opinion, how many gates or stages should a new product development process have? Would you eliminate any of the gates enumerated in the text? Why, or why not?

Week 4 Assignments:

Case Study 1 - Innovation is usually a catalyst

Case Study 2 - The fundamentals of Philips were laid

Course Project - Report of Sections 4-6 of Project