SBE 330 New Product Development Week 3 Complete Devry

SBE 330 New Product Development 

Week 3 Discussions and Case Study

Week 3 DQ 1

What would it take to provide a technological advancement such as powerful, lightweight electrical storage batteries into the innovation of the electric powered car that can have the range of a gas-powered car? 

Would the traditional automotive industry embrace this change? Why or why not?

Week 3  DQ 2

With over 1.3 billion people in China, why are they known for cheap manufacturing instead innovation?

Conversely, northern California's silicon valley has a relatively small population but is responsible for many new ideas and companies - think Facebook, Intel, yahoo, and thousands of smaller companies. Why?

And why isn't Texas (much larger in size and close to the population of California) known as a leader for technology advancement?

Week 3 Case Study:

Exploring Innovation in Lighting