Research paper about McDonald

MC DONALD RESEARCH PAPER

So this paper consists of two parts:

-The first part is the background of the company (VERY BRIEF!)

-The second part is the functions (How they use social media to all of this), and my 3 functions are:

      -Global Presence and cultural accomodation

      -Marketing and Sales

      -Community and Outreach Services

#PLEASE LOOK AT THE SAMPLE BEFORE YOU DO IT.

#YOU SHOULD FOLLOW EXACTLY LIKE WHAT THE SAMPLE LOOK LIKE

Throughout the entire paper (in every paragraph), mention these things

-How are these companies using social media technology? Find specific examples and detail

-How are they being implemented? Is there a strategy

-What are their objectives

-Based on opinion, various industry/professional articles, Alexa, etc., are they successful?

-What results have they seen that can specifically be tied to social media?

• • • Increased revenue
    • Reduce expense
    • Market share/stock price
    • Increased customer satisfaction/appeal
    • What improvements could they make

ONCE AGAIN:

#PLEASE LOOK AT THE SAMPLE BEFORE YOU DO IT. IT NEEDS TO BE LIKE THAT.

#YOU SHOULD FOLLOW EXACTLY LIKE WHAT THE SAMPLE LOOK LIKE

PS:

It is due at 10 AM CA time tomorrow

APA format, need an in text citation