Research Methods in Marketing DB5

Getting Published

Marketers must learn to write for professional publications, scholarly journals, and clients. We have worked on two of the three. Now is the time to write for a marketing publication meant for practitioners & academics. You could become a published writer (really). Wouldn't that look good on your resume?

WEEK 9 MAIN DISCUSSION POST:

This is your chance to shine. The marketing-focused articles need to have a marketing focus, but the topics are broad and can reflect your own taste. Post your article on the discussion board. NOTE: Failure to write a marketing-focused article may result in a zero for the main post grade.

Add a Question for discussion at the end of your Story.

If you are engaging in research, be sure to cite the source(s) in APA format.