Read the article, “Gamification Primer: Life Becomes a Game” to obtain a basic understanding of the concept of gamification. Then research a practical business application of gamification in the business world using Google or other sources, with a foc

Read the article, “Gamification Primer: Life Becomes a Game” to obtain a basic
understanding of the concept of gamification. Then research a practical business
application of gamification in the business world using Google or other sources, with
a focus on a specific example of a company that is using gamification to help solve a
business problem or to create a business opportunity. Describe how the
organization you choose is using gamification to produce business value. What is
the specific purpose of gamification? How is the company leveraging it? How does
the utilization of gamification relate to the concepts, risks, and opportunities
presented in the article? single space two pages