Questions #4

Questions #4

Book: 9780135078228, 0135078229  APA, 200 Words Min Per response 

• List and explain each of the three basic question-response formats. Indicate and describe the two variations for each one, and provide an example of each. 

• What is meant by “level of measurement”? Compare and contrast the three levels of measurement described in the reading. 

• What is coding and why is it used? What are the basic rules for questionnaire coding? Relate the special coding needed with “all that apply” questions. 

• Describe computer-assisted questionnaire design and its basic functions. List and explain at least three features of computer-assisted questionnaire design programs that are more advantageous to a questionnaire designer than the use of a word processor program. 

• What are the four “do’s” and four “don’ts” as described in our textbook in regards to “question wording”? Describe and provide an example of each.