QNT 561 Please help, need summary ASAP

profilealishvallen20w0

I have two questions that need to be answered. Please put in summary form and retrieve the data from the attachments that I have provided because this is a team assignment and we have already came up with the data. I am only answering two questions. Most of data is on the powerpoint or paper that is written.

1. Summary of the results of testing the null hypothesis, with a clear statement whether or not the null hypothesis was rejected

Below is my answer which I am not sure if it is right or how to answer: 

  • Null hypothesis: Consumers would not be willing to pay $80.00 or more for shoes that are endorsed by a female professional athlete

    Alternate hypothesis: Consumers would be willing to pay $80.00 or more for shoes that are endorsed by a female professional athlete

    Null hypothesis is rejected and the Alternate hypothesis is accepted, which states Consumers would be willing to pay $80.00 or more for shoes that are endorsed by a female professional athlete

     

    Hypothesis One

    Consumers would be willing to pay $80 or more for shoes endorsed by a female professional athlete.

    H0: µ ≥ 80

    H1: µ < 80

     

    Null hypothesis: RK use of a professional female athlete who is 25 years old will not appeal to its target market population

    Alternate hypothesis: RK use of a professional female athlete who is 25 years old will appeal to its target market population

    Null hypothesis is rejected and the Alternate hypothesis is accepted, which states RK use of a professional female athlete who is 25 years old will appeal to its target market population

     

    Hypothesis Two

    RK use of a professional female athlete who is 25 years old will appeal to its target market population.

    H0: µ = 25

    H1: µ≠ 25

     

     

    2. An inconclusive result is acceptable for this project.  Should that be the case, suggest potential future research efforts and a new research questions that might provide more definitive results.

    Please answer this in summary form

     

    Note: I have paid already for this and did not get the results I was looking for. Time is not on my side and I need ASAP so that I do not hold the team up. Thanks

     

     

 

  • 11 years ago
  • 20
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  • attachment
    summary.docx
  • attachment
    business_research_project.docx
  • attachment
    female_athletes_as_endorsers_12.18_powerpoint_0.pptx
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