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Watch the video " Rory Sutherland: Life lessons from an ad man."  Advertising adds value to a product by changing our perception, rather than the product itself. Rory Sutherland makes the daring assertion that a change in perceived value can be just as satisfying as what we consider “real” value — and his conclusion has interesting consequences for how we look at life. Rory claims we need to spend more time appreciating what already exist, and less time agonizing over what else we can do, do you agree with his statement?

 

 

 

 

) Watch the video "Susan Cain: The power of introverts."  In the video Susan Cain states introverted leaders often deliver better outcomes than extroverts do.    Why?  Who does she give as examples of transformative leaders who described themselves as quiet and soft-spoken? What are the three calls for action with regards to changing our attitudes to introversion? 

2) Take the MMDI self assessment. Briefly discuss your results, you may copy and paste from the website.

 

 

Watch the video “Daniel Goleman, author of Emotional Intelligence”, asks why we aren't more compassionate more of the time. Why? 

 

 

Watch the video "Dan Pink: The puzzle of motivation."  In the video Dan Pink states the if- then reward system.  What does he mean by the if-then reward system and why doesn’t work? What is the secret to high performance?

 

Watch the video "Simon Sinek: How great leaders inspire action", according to Simon what are the three questions advertisers answer?  Which one is the most important?

 

Choose one other leadership video and write a brief summary and one very important point the video is making.

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