Pkolino Case Study Analysis Entrepreneurship

P’kolino Case Study Analysis/ Entrepreneurship



Case studies are a great way to apply your new knowledge to a real world situation. This week you will read and interpret the P’kolino case study located in your textbook.

•Chapter Seven Case Study: P’kolino (pages 261 – 304)..

•Case Study questions are on page 304..



Write a 2-3 page paper.



Address the following in your paper:

•Does the business plan tell a coherent and compelling story? •If not, what would you change?.

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•Does the plan capture all of the learning that Antonio and JB have accumulated? •If not, what would you change?.

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•What three questions do you think Antonio and JB need to answer through further planning before they launch the venture? •Give a thorough explanation of each.

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•What are the three strongest aspects of the plan? •Give a thorough explanation of each.

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•What areas need improvement?.



Provide a summary/concluding paragraph

These are the questions that need to be answered in the paper. Thanks