pitch letter
joh.haAdditionally you should write a one-page pitch letter. The pitch letter is a primary method of pitching a story to readers (news agencies, organizations, and such). It can be used to pitch a story, suggest an idea for a talk show segment, secure an interview, position a person or organization for future comment, explain why a press kit or release should be looked at, and more. For this assignment, it should be a general pitch that talks about what the company(AT&T) is doing for the environment.
The company that this letter needs to be about is AT&T.
Here are some guidelines for the pitch letter:
- The pitch letter needs an attention-getting lead.
- The lead is a make-or-break part of the pitch.
- It may use a little known or interesting fact to catch attention.
- Double entendres work well.
- The letter begin with a question.
- You can use intrigue/suspense in some way.
- The lead may be direct and straightforward.
- Establish your credibility.
- Describe support materials available and suggest additional sources.
- Again, this saves time and effort on the part of the reader(s).
- Supporting material may provide additional information or alert the
- media to the availability of additional materials, such as B-roll video,
- audio, photos, and more.
- Conclude specifying the next step.
- Inform the reader you will be following up
- 9 years ago
- 5
Answer(1)
Purchase the answer to view it
NOT RATED
- pitch_letter.docx
Bids(1)