ops571 wk1 qu-4

Operations and Supply Chain Management, Ch. 7

Week 1 Starter Questions 4

Ch. 7 of Operations and Supply Chain Management <Reading>

• How have price and variety competition changed McDonald's basic formula for success?
• Could a service firm use a production-line approach or self-service design and still keep a high customer focus (personal attention)? Explain and support your answer with examples.
• Why should a manager of a bank home office be evaluated differently from a manager of a bank branch?
• Identify the high-contact and low-contact operations of the following services:

1. A dental office.
2. An airline.
3. An accounting offi ce.
4. An automobile agency.
5. Amazon.com