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Ashford 4: - Week 3 - Discussion

Your initial discussion thread is due on Day 3 (Thursday) and you have until Day 7 (Monday) to respond to your classmates. Your grade will reflect both the quality of your initial post and the depth of your responses. Reference the Discussion Forum Grading Rubric for guidance on how your discussion will be evaluated.

Media That Entertains

Discussion Title

	Prepare: Media’s role in entertaining has many implications and it should be given a great deal of consideration as we strive to become more critical consumers of media. Potter (2014) states, “Entertainment messages from the media follow formulas that are designed to attract our attention and condition us for repeat exposures.” The formulas that he suggests in his argument must be closely adhered to if the goal of capturing and keeping the attention of the audience is to be reached. Read Chapter 10 of the textbook.
	Reflect: The textbook discusses values that are embedded in entertainment media that are essentially transferred to audiences and reinforced as those modes of entertainment are accessed over and over again. Think about the entertainment media you typically engage in and consider three themes or values that you see represented in different forms of entertainment media.
	Write: After reflecting on the entertainment media that you engaged in across the week, compare the values that you identified with those listed on page 223 of the textbook, and discuss the implications of them on individuals, groups, and society. Then, write a 250- to 300-word response that discusses your views. In your initial post, you must include at least one in-text citation from the reading material and an additional in-text citation from a scholarly source that you locate in the Ashford University Library or from another credible source. At the end of your post, include your name and a full reference for all sources cited in the body of your post. All citations and references must adhere to APA style guidelines as outlined in the Ashford Writing Center. Check It! Your post must be submitted through Grammarly prior to submission.
	Respond to Peers: After you have written your initial post, read the posts of your peers and respond to at least two others about the values they identified in entertainment media. Your responses should address them by name, be between 100 and 150 words in length, and you must include your name at the end of each response.

Ashford 4: - Week 3 - Assignment

Ashford University Assignment Submision Week 2 Assignment

Analyzing Entertainment Media

For assistance completing this assignment, view the Media Literacy Skills video for an overview of media literacy concepts and tutorial for how to conduct your analysis.

Nowadays, we look to all forms of media for our entertainment. Whether is a television series, surfing the web for the latest celebrity news, or engaging in an addictive game on our smartphones, there is no shortage of entertainment options. As we discovered in Week Two in our analysis of news media, there are also underlying messages in entertainment media.

This week, you will select a favorite television show or movie to analyze. It is suggested that you access the show or movie in a recorded form so that you will be able to refer to it as you work on your analysis.

For the analysis, you must:

Identify the author of the message.
Explain the creative techniques used to capture the attention of the audience.
Identify and explain the values and points of view that are contained within the message and those that are omitted from the message.
Discuss how different audience members may interpret the message.
Adhere to the Entertainment Media Analysis Template.

The analysis must:

Be a minimum of two pages and no more than three pages in length (excluding the title and reference pages) and be formatted according to APA style as outlined in the Ashford Writing Center.
Include at least three sources from the reading for the week to support your ideas. The list of sources must be formatted using APA style.

Check It! Your assignment must be submitted through Grammarly prior to submission.

Saving Your Work: To maintain the formatting of your work, you are strongly encouraged to save your assignment as a PDF file. View Saving a Word Document as a PDF for steps on how to do this.