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MUST BE NEW AND ORIGINAL WORK. CANNOT BE USED BY OTHER STUDENTS! ALL POINTS MUST BE CLEARLY COVERED!! MUST BE IN APA FORMAT RELIABLE SOURCES ONLY!!

In 1997, Apple, Inc., supported its "Think Different" marketing campaign with a one-minute commercial featuring black-and-white footage of 17 iconic 20th-century personalities. The commercial was conceptualized by the Los Angeles-based advertising agency TBWA/Chiat/Day.

Locate and view a copy of this commercial, also known as the "Crazy Ones" commercial, on the Internet.

create a presentation addressing the following:

Correctly identify each individual.
What did each of the individuals contribute to the world?
How was each contribution rooted in creative thinking; that is, how did each change existing paradigms of seeing or experiencing the world?
What are the defining characteristics shared among all or most of the individuals?
Why did Apple choose these individuals to appear in this advertisement?

Summarize your findings with speaker notes in a 5 slide PowerPoint presentation on the following people;