Question 1
According to the guerrilla view of competitive advantage, the state of an organization's competitive advantage is:
A. temporary.    
B. long term.    
C. long term based on the role of strategic leadership.    
D. able to provide stable cash flows.   
 
Question 2
American Airlines starting an airfare war by drastically reducing prices is an example of a change in the __________ environment.
A. internal    
B. external    
C. resource    
D. modified environment   
 
Question 3
The use of equipment, materials, knowledge, and experience to perform tasks is defined as:
A. the information revolution.    
B. technology.    
C. globalization.    
D. resource allocation.   
 
Question 4
__________ is the process of taking a creative idea and turning it into a product or process that can be used or sold.
A. Technology    
B. Innovation    
C. Invention    
D. Discovery   

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