Multiple Questions Answers

Question 1
An example of a corporate strategy would involve the decision to:
A. increase the price of the Hummer.    
B. spin Taco Bell off from Pepsi.    
C. combine marketing functions in the Northeast and the Southeast.    
D. increase the advertising budget for Coca-Cola.   
 

Question 2
As part of its training, most military academies teach the:
A. Nine Principles of War.    
B. Seven Principles of Success.    
C. Five Keys to Effectiveness.    
D. Three Principles to Effective Leadership.   
 

Question 3
The academic discipline primarily responsible for the development of strategic management is:
A. accounting.    
B. economics.
C. biology.    
D. philosophy.   
 

Question 4
In the development of strategic management as a discipline, Alfred Chandler wrote the book:
A. Corporate Strategy.    
B. Business Policy: Text and Cases.    
C. The Pursuit of Excellence.    
D. Strategy and Structure.