Multiple choice

1. The ability of Hampton Inn to provide customers moderately-priced accommodation with all the amenities and conveniences travelers want is an example of: (Points: 5)

contributing to superior customer value.

a second-to-market philosophy.

operating under a benchmarking philosophy.

providing a system that is easily duplicated.

2. Special and unique capabilities that distinguish the organization from its competitors are called __________ organizational capabilities. (Points: 5)

distinguished

distinctive

demonstrated

delineated

3. The ability of Honda to use its fuel-efficient and reliable engines in automobiles, motorcycles, and power generators is an example of: (Points: 5)

contributing to superior customer value.

creating a product that is difficult for competitors to imitate.

developing an innovation that can be used in a number of ways.

simulating an effective system developed by a competitor.

4. The organization's major value-creating skills and capabilities that are shared across multiple product lines or multiple businesses are called: (Points: 5)

distinctive organizational capabilities.

competitive intelligence.

core weaknesses.

core competencies.