MKTG610 - Marketing Plan - Part 3 - Pizza Studio

Part 3 – Pricing, Distribution & Integrated Communication Strategies – Implementation Plan

Complete final sections of Strategic Marketing Plan and create one seamless document including feedback and changes suggested throughout the course. Additional content to should include:

Development of Pricing Strategies aligned with Strategic Focus

Development of Distribution Strategies aligned with Strategic Focus

Development of Integrated Communication Strategies aligned with Strategic Focus

Development of Implementation Plan.

Format:

APA Format Required

Executive Summary

Title Page and Reference Page

Use APA formatted headers and subheads as needed.

A minimum of 15 outside references required.

18-24 pages, not including title page, abstract and reference page.