MKT/421 - Entire Course, Marketing (MINUS FINAL EXAM)

MKT421 Week 1, Discussion Question 1

MKT421 Week 1, Discussion Question 2

MKT421 Week 1, Discussion Question 3

MKT421 Week 1, Individual Assignment – Favorite Brand Paper

MKT421 Week 2, Discussion Question 1

MKT421 Week 2, Discussion Question 2

MKT421 Week 2, Discussion Question 3

MKT421 Week 2, Individual Assignment - Marketing Mix Presentation

MKT421 Week 2, Individual Assignment - Personal Branding Paper

MKT421 Week 2, Learning Team Charter

MKT421 Week 3, Discussion Question 1

MKT421 Week 3, Discussion Question 2

MKT421 Week 3, Group Assignment - Strategy and Positioning Paper

MKT421 Week 3, Individual Assignment - Perceptual Map Graph

MKT421 Week 3, Individual Assignment - Perceptual Map Presentation

MKT421 Week 4, Discussion Question 1

MKT421 Week 4, Discussion Question 2

MKT421 Week 4, Discussion Question 3

MKT421 Week 4, Group Assignment - Product, Pricing, and Channels Paper

MKT421 Week 4, Individual Assignment - Blue Ocean Strategy Paper

MKT421 Week 5, Discussion Question 1

MKT421 Week 5, Discussion Question 2

MKT421 Week 5, Discussion Question 3

MKT421 Week 5, Group Assignment - Group Marketing Plan

MKT421 Week 5, Group Assignment - Group Marketing Plan PowerPoint