MKT 500 Module 8 Discussion: Channel Strategies
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It has been said that "Channels of Distribution may be the best opportunity for a sustained competitive advantage." Do you agree or disagree? Why?
As you post your initial comments, please compare the Channels of Distribution (Place) to Product, Price, and Promotion in terms of its importance within the Marketing Mix (Four P's).
13 years ago
MKT 500 Discussion
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