MKT 100 Quiz

Please answer the following questions by writing all the correct answers. You only have one whole hour to complete this test today. I can only pay $5.00 to 20 multiple questions. Please make sure to read my instruction before you send me a handshake. Do not waste my time because I am answering this questions myself so I am not entertaining no one except to those interested helping me answering this for $5.00 only. Thanks

Question 1

Marketers who attempt to use reference-group influence in advertisements are most likely to succeed when messages indicate that

Answer

[removed]		people in a specific group buy the product and are highly satisfied by it.
[removed]		reference groups should be of little concern to the consumer.
[removed]		reference groups are "in" and everyone should belong to at least one.
[removed]		all products and brands are influenced by reference groups.
[removed]		people in a specific group have tried the product and dislike it.

Question 2

Cognitive, affective, and behavioral are the three major components of

Answer

[removed]		self-concept.
[removed]		motives.
[removed]		lifestyles.
[removed]		consumer socialization.
[removed]		attitudes.

Question 3

The three most widely recognized types of consumer problem solving are:

Answer

[removed]		limited problem solving, extended problem solving, and routinized response behavior.
[removed]		extended problem solving, enduring problem solving, and situational problem solving.
[removed]		planned problem solving, impulse buying, and limited problem solving.
[removed]		internal problem solving, external problem solving, situational behavior.
[removed]		responsive behavior, planned behavior, and impulsive problem solving.

Question 4

In the process of perception, individuals receive sensations through sight, sound, taste, smell, and hearing. These sensations are called

Answer

[removed]		selective inputs.
[removed]		olfactory receptors.
[removed]		information inputs.
[removed]		perceptual motives.
[removed]		psychological influences.

Question 5

In a buying center, purchasing agents or purchasing managers are also known as

Answer

[removed]		gatekeepers.
[removed]		deciders.
[removed]		buyers.
[removed]		users.
[removed]		influencer

Question 6

When a business is making its initial purchase of an item to be used to perform a new job, it is known as a ____ purchase.

Answer

[removed]		straight rebuy
[removed]		reciprocal
[removed]		delayed
[removed]		new-task
[removed]		modified rebuy

Question 7

Compared with consumer goods, marketers aiming at business customers

Answer

[removed]		do not need to select target markets.
[removed]		have an enormous amount of information available concerning potential customers.
[removed]		have more difficulty in determining where their customers are located.
[removed]		are restricted in the types of promotion they can use.
[removed]		have more difficulty in estimating customers' purchase potentials.

Question 8

Inelastic demand in business markets refers to a situation where

Answer

[removed]		demand for a given product fluctuates very little over time.
[removed]		price increases or decreases will not significantly change demand for a given product.
[removed]		demand for a given product fluctuates significantly over time.
[removed]		demand for one product depends heavily on the demand for another product.
[removed]		supply for a given product cannot keep pace with the demand for it.

Question 9

The purchase of products from a foreign source is called

Answer

[removed]		exporting.
[removed]		dumping.
[removed]		importing.
[removed]		licensing.
[removed]		venturing.

Question 10

The Common Market of the Southern Cone (MERCOSUR) includes countries from

Answer

[removed]		Africa.
[removed]		Asia.
[removed]		Central America.
[removed]		South America.
[removed]		the Pacific Islands.

Question 11

Many marketers claim that ____ will become the world's largest market.

Answer

[removed]		Japan
[removed]		the United States
[removed]		China
[removed]		Thailand
[removed]		India

Question 12

A limit on the amount of goods an importing country will accept for certain product categories during a specified time period is called a(n)

Answer

[removed]		exchange control limit.
[removed]		embargo.
[removed]		quota.
[removed]		import tariff.
[removed]		balance limit.

Question 13

____ is a term that refers to the use of digital media to obtain opinions on the needs of potential markets.

Answer

[removed]		Opinion gathering
[removed]		Digital instruments
[removed]		Futurism
[removed]		Outsourcing
[removed]		Crowdsourcing

Question 14

____ are online users who do not participate in any digital online media.

Answer

[removed]		Collectors
[removed]		Spectators
[removed]		Inactives
[removed]		Creators
[removed]		Critics

Question 15

LinkedIn is a social networking site geared toward

Answer

[removed]		Millennials.
[removed]		teenagers.
[removed]		singles.
[removed]		professionals.
[removed]		retired people.

Question 16

Marketing strategists say businesses ____ consumers via social media

Answer

[removed]		should connect to
[removed]		should avoid recommendations from
[removed]		should ignore the advice of
[removed]		should stay away from
[removed]		should control

Question 17

A(n) ____ is a concept, philosophy, or image.

Answer

[removed]		product
[removed]		good
[removed]		idea
[removed]		service
[removed]		issue

Question 18

In marketing, family packaging means

Answer

[removed]		packaging products in a quantity suitable for use for an average-sized family.
[removed]		putting a set of related products all in the same package.
[removed]		making all of a company's or product line's packaging look similar.
[removed]		putting the same brand name on all a company's products.
[removed]		designing and selling only products that are related.