MGT 300 Week 5 Individual Assignment Marketing Trends Research

·  Research the Internet for businesses that have successfully transitioned to e-commerce.

·  Write a 1,050- to 1,050-word paper in which you address the following questions:

o  Summarize the business, history, product or service, and target market.

o  What aspects of the business changed in the transition?

o  What are current marketing trends that you identify? Why are these trends being so widely used?

o  What else could the company include in their marketing plan to remain competitive?