Assignment 2: Discussion—Crafting a Strategy to Fit the Business

must be 100% orginal will be ran through a checker

All the attachements are connected to M1A3 Capstone posted homework

 

The Web site Amazon.com once aimed to be the world’s largest bookseller. Now the company offers a wide range of products and services to consumers, operating online retail storefronts for partners and developing and selling its own manufactured products (such as Kindle).

Can a company like Amazon.com have a strong business model but a weak strategy? Using the Internet, find Amazon’s most recent annual report and peruse its main sections.

Based on your analysis of the report, respond to the following:

  • How has the company’s strategy changed from the original generic strategy that was applied? 
  • How would you describe the central elements of Amazon’s strategy?
  • In your opinion, what elements are involved in implementing the following business strategies?
    • A low-cost provider strategy
    • Differentiation
    • Diversification
    • Market timing

Write your initial response in approximately 300 words. Apply APA standards to citation of sources.

, review and comment on at least two peers’ responses. Explain what you find to be the most helpful advice and why you would consider it a possible best practice.

Amazon. (2012). http://www.amazon.com

Class the easiest way to obtain the company's insight would be to-

1) Go to yahoo finance

http://finance.yahoo.com/

2) Type in the name of the company in the box next to the "Look Up"

3) From there go to the link located on the left titled "SEC Filings"

4) Scroll down until you find 10-K and click on the link "Full Filing at Edgar

5) Go to Item 7 on Management's Discussion and Analysis of Financial Liquidity and Capital Resources

Enjoy

Dr. Bob

 
Assignment 2 Grading Criteria
Maximum Points

Initial response:

  • Was insightful, original, accurate, and timely.
  • Was substantive and demonstrated advanced understanding of concepts.
  • Compiled/synthesized theories and concepts drawn from a variety of sources to support statements and conclusions.
16

Discussion response and participation:

  • Responded to a minimum of two peers in a timely manner.
  • Offered points of view supported by research.
  • Asked challenging questions that promoted the discussion.
  • Drew relationships between one or more points in the discussion.
16

Writing:

  • Wrote in a clear, concise, formal, and organized manner.
  • Responses were error free.
  • Information from sources, where applicable, was paraphrased appropriately and accurately cited.
8
Total:
40
    • 7 years ago
    M1A2 Capstone.
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