Loss or Gain Framed Messages

Create a Public Service Announcement for either radio (audio) or television (video) on sun protection. Keep in mind the loss or gained framed messaging. Make sure you keep in mind all of the health literacy issues.

In a 1-2 page paper, include the following:

• Describe your target population
• Explain why you choose audio or video
• Examine the specific health literacy options you selected
• Identify your focus: loss or gained framed message
• Explain why you selected loss or gain.