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krd33c- Describe the kinds of data being analyzed by the companies in this case.
- How is this fine-grained data analysis improving operations and decision making in the companies described in this case? What business strategies are being supported?
- Are there any disadvantages to mining customer data? Explain your answer.
- How do you feel about airlines mining your in-flight data? Is this any different from companies mining your credit card purchase or Web surfing?
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