integrated marketing communication

This is my group work and i have to write the exicutive summary and conclusion about the marketing planning before 6 months about how to launch the product in other country where the product is new and not known. i have attached the files by that i have to write 

1) why this brand-(100)

2)why this country (100)

3)which promotional tools (150)

4)what are our recommendations. (100)

country selected is india and the company is uk based missguided it is a fashion brand.

i have to write 450 words for exicutive summary and 250 words for conclution.

harward style 2 journal refrencing is needed.

plagiarism free.