Insurance business Proposal

Updated Info:

Marcel Louidort

Boynton Beach, FL

2016

Office Hours:

Monday and Friday from 9:00 A.M. to 6:00 P.M.

Tuesday, Wednesday, and Thursday from 9:00 A.M. to 5:00 P.M., and

Saturday from 9 A.M. to Noon

TABLE OF CONTENTS

Section Name                                                                                                                      Page Number

Agency Vision & Mission                                                                               

Our goals for Year 1

Agency Market Analysis

          Market Demographics

            Agency Community RelationshipS Plan

Agency Analysis

Building An Agency

Capital investment

agency office management plan

marketing

agency production goals

30-60-90 Day plan

Agency Compensation Projections

input expenses Sheet

input production Sheet

income summary Sheet

book of business summary sheet
AGENCY VISION AND MISSION

Our Agency Vision

Our Mission Statement

OUR GOALS FOR FIRST YEAR

List your high-level goals for the office.  Examples of these goals include Ambassador Travel, Top 100 New Agents and/or excelling at Territory / Market promotions.

The Agent:

The Team:

Our Office Facility:

Our Customer Service:

AGENCY MARKET ANALYSIS

Market Demographics

Discuss the demographics and growth opportunities in the prospective Agency locations.  How will this market research affect the Agency?  What specific customer needs have you identified?

Note:  Community is the local market; Market Area is broader, ie: the county in which your community is located.

Primary Market Area:

 Agency Community Relationships Plan

Communicating With and Involving Team Members

How will you utilize your team members to build your brand and presence in your community/market area?

Monitoring Community Relationships

How will you measure your involvement and impact in the community?  What strategies will help to maintain and build relationships in your community?
Agency Analysis

Summarize your Agency Analysis by identifying the most important aspects of your business situation.  Record your agency and market Strengths, Weaknesses, Opportunities & Threats/Competitor Analysis below.

BUILDING AN AGENCY

Capital Investment

How much capital do you anticipate having accessible in the first 6 to 24 months.  How will investing in your Agency impact your other financial commitments.  It is recommended that you have 12 months of your personal expenses set aside with access to additional funding. 

Agency Office Management Plan

Recruiting Plan

How many team members do you plan to have?  What types of recruiting do you plan in finding your team?  Do you have a growth strategy for increasing your team in the future? What is your team member skill set requirements?

Agency Team Member Compensation Package

How will you compensate your team?  Will you incorporate a bonus/incentive program?  If so, explain.

Team Member Training Plan

How will you train & develop your team? 

Accountability &  Team Meetings / Team Meeting :

Do you have specific production / sales requirements for your team? (See the chart below)

How will you measure and hold your team accountable for results? When & how often will you meet with your team?  What will be the focus of the meetings?

Agency Production Goals:

List your office production goals that match the Year 1 monthly goals in your compensation simulator.  This table will reflect the distribution of your monthly goals for yourself as the agent and each team member.

Marketing

How do you plan to tailor your sales and marketing strategies to meet the needs of the market?  Provide some specific examples of sales and marketing tactics that you would employ.  What is your marketing and advertising breakdown?

Marketing/Advertising Breakdown

Agency Production Goal Strategies

Agency goals are the drivers of your business.  These goals should align with your Personal Goals.  Some example goals are listed below; do not feel obligated to use the ones provided and please add any additional strategies if necessary.

Auto Goals and Strategy

The yearly objective is to write new/reinstated autos per month or annually. Specific Auto growth targets are   (ex. raw new, added cars, youthful and commercial)

1. 

Fire Goals and Strategy

The yearly objective is to write new/reinstated fire policies per month or annually.  Specific targets are….. (Ex. H/O, renters, other personal lines policies and commercial)

1. 

Life Goals and Strategy

The yearly goal is to write/issue policies with $ premium and average premium volume of $ per case.  Specific targets are…. (Ex. Term Life, Whole Life and Universal Life)

Health Goals and Strategy

The yearly goal is to write/issue policies with $ premium. Specific targets are….(ex. Fortis, Long Term Care, Med Supp, new health HH)

SF Bank Product Goals and Strategy

The yearly goal is to book deals/accounts per month or annually. Specific targets are….(ex. Deposits, loan products, credit cards)

Mutual Fund Goals and Strategies

The yearly goal is to book accounts annually with an average account size of $ Specific targets are…. (ex. Account size, number of accounts)

Retention Strategies

How do you plan to sustain relationships with clients?

30-60-90 Day Plan

How do you plan to prepare 90 days prior to your opening?  What tasks will you be completing prior to your opening?

What do you anticipate doing 30-60-90 Days after your opening?

COMPENSATION SIMULATOR in www.SFRPX.com

(Print or insert the PDF documents)

Ø  Expenses Summary

Ø  Production Summary

Ø  Income Summary

Ø  Book of Business Summary