Innovation Selected Organization “Microsoft”

Assignment: Innovation

Selected Organization “Microsoft”

Words length: 2800

Task

Drawing on a wide range of literature on innovation (not just 1 or 2 sources); develop a framework that you could use to assess an organization in terms of innovation. Describe your framework and justify the critical elements (with reference to the literature).

• The next step is to apply this framework to Microsoft. Where are the gaps? What is being done well, what areas need to be improved?

• Finally, develop a plan to address areas of weakness. You may choose to focus on a few key areas and discuss them in detail.

Structure of the Report

i.                    Table of contents

ii.                  Executive summary

1. Introduction

1.1.            Purpose

1.2.            Background

1.3.            Scope

1.4.            Methodology

1.5.            Assumptions

1.6.            Limitations

1. Framework

2.1. Customer Insight (General explanation with reference to literature review)

2.1.1. Application to selected organisation (Apply customer insight to Microsoft)

2.2. Industry Foresight (General explanation with reference literature review)

2.2.1. Apply Industry foresight to Microsoft

2.3 Research and development (General explanation with reference literature review)

2.3.1. Apply Research & Development to Microsoft

2.4. Core Technology & Competency (General explanation with literature review)

2.4.1. Apply Core Technology & Competency to Microsoft

2.5. Disciplined Implementation (General explanation with reference literature review)

2.5.1. Apply Disciplined Implementation to Microsoft

1. Critical Analysis

3.1.            Gaps identified

3.2.            Strengths

3.3.            Weaknesses

1. Recommendations

4.1.            ______________

4.2.            ______________

1. Conclusion

1. References

Note: Please note there shouldn’t be any plagiarism, it’s very important.