BUSINESS MARKETING PLANNING

Write a 1,200- to 1,400-word paper using the same organization you selected in Week 2.

Create a business plan for this organization to enter a global market in which they are not already doing business (see section 2 of Table 8.1). Be sure to include the following:

• Description of the business
• Description of the industry
• Technology Plan
• Marketing Plan
• Financial Plan
• Production Plan
• Organizational Plan
• Operations Plan
• Include at least 2 of the 7 recommended appendices (exhibits) as listed in Section 3 of Table 8.1

Format your paper consistent with APA guidelines.