I need a 3 page paper ApA Format

We defined ethical behavior as “behavior that is consistent with the principles, norms, and standards of business practice that have been agreed upon by society.” 

What happens if society hasn’t agreed (as when new technologies come on the scene or strong differences of opinion exist)? 

And what happens if you’re doing business in a society different from your own? 

How would you define ethical behavior then? Explain and defend your position in a 3- page paper APA format.