HOMEWORK FOR TOMORROW AT 12:00pm

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Part I Company’s Overview

Directions: Groups of 4: Choose a well known company(MICHAEL KORS), Assign a resource (RBV) to each group member, Each group member must find 1-2 recent articles for their assigned resource and bring it to class. Do Not forget to create a reference slide and cite your sources. 

  • Financial Assets: include the financial holdings of the organization. Cash, Investments, credit…..
  • Physical Assets include: Equipment, Buildings, Raw materials
  • Human Assets: include the employees experience, characteristics, knowledge, judgment, wisdom, skills, abilities, and competencies.
  • Intangible Assets: include brand names, patents, reputation, trademarks, copyrights, registered designs, and databases.
  • Structural/Cultural Assets: include the organization’s history, culture, work systems, policies, working relationships, employee trust, and the formal organizational structure being used.

Directions Continued: Read the articles as a group, each member must be aware of all the facts in the article. Analyze the resources and Determine and label which you consider strengths and/or weaknesses and why. Which resources do you believe are a source of competitive advantage? Why? Consider the questions below.

 

 

 

 

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Part II The Company’s Social Responsibility and The new Business Environment

Directions: Split up the work between group members. Each member must Research and find a recent article for their assigned section. Read the articles as a group, all members must be aware of all the facts in the articles. Do Not forget to create a reference slide and cite your sources. 

Label, explain, and support your analysis for each Section: 

Vision, Mission, and Code of Ethics: Research the organization’s vision, mission, and code of ethics (add it to the PPT….) 

 Social Responsibility: Analyze whether the mission and/or vision shows Social Responsibility? Note: Corporate Social Responsibility is the obligation of organizational decision makers to make decisions and act in ways that recognize the interrelatedness of business and society. (add it to the PPT….) 

The New Business Environment: How is the organization dealing with any of the following Drivers of the New Business Environment: Information Revolution, Technology, Globalization. Research the internet for any information which will show any attempts by this organization to deal with and/or take advantage any of the drivers. Give examples (add it to the PPT….) 

 

Part III Internal analysis

With your team choose one (Value Chain Analysis, an Internal Audit, Capabilities Assessment Profile) method and do an Internal Analysis. 

As a group Review the above sections and label Weaknesses and/or Strength

Keep it Short and stick to the point you are trying to make

 

Part IV External Analysis: Porter’s Five Forces Model

Directions: Split up the work between group members. Each member must Research and find a recent article for their assigned section. Read the articles as a group, all members must be aware of all the facts in the articles. Do Not forget to create a reference slide and cite your sources. 

All Sections must be completed

Label, explain, and support your analysis for each section.

  1. Current Rivalry (condition of competitiveness) Among Existing Firms
  2. Threat of Potential Entrants
  3. Bargaining Power of Buyers
  4. Bargaining Power of Sellers
  5. Threat of Substitute Products

As a group Review the above sections and label Opportunities and/or Threats

Use tables on page 81 and 82 for assistance

Keep it Short and stick to the point you are trying to make

Part V External Analysis: The General Environment 

Directions: Split up the work between group members….., Each member must Research and find a recent article for their assigned section. Read the articles as a group, all members must be aware of all the facts in the articles. Do Not forget to create a reference slide and cite your sources. 

All Sections must be completed

Label, explain, and support your analysis for each section (how will it affect your company/industry?).

EconomicInterest rates, Currency value, National budget deficit or surplus, Inflation rates, Consumer Income, Consumer Spending, Debt levels, Unemployment levels

DemographicGender, Age, Income levels, Ethnic makeup, Education

Socio-culturalThe country’s culture and how it is changing Traditions, Lifestyles, Values, Attitudes, Beliefs, Tastes, Patterns of behavior

Political-LegalLaws, Regulations, Judicial decisions, Political forces, Taxation, Minimum wage rates/ laws, Product labeling and safety laws

TechnologicalResearch and development, Organizational work processes, Computerization

 

As a group Review the above sections and label Opportunities and/or Threats

Keep it Short and stick to the point you are trying to make

Part VI Strategic Formulation

With your team, match the internal strengths and weaknesses with the external opportunities and threats the organization is facing—what you want to focus on.

Keep it Short and stick to the point you are trying to make

Part VII Strategic Implementation 

With your team, list possible alternatives on the corporate, competitive, and functional levels, to the issue you have identified for this organization. 

Keep it Short and stick to the point you are trying to make

Part VIII Strategic Evaluation 

Describe the type of evaluation you will conduct, based on the issue and alternatives you have identified.

Keep it Short and stick to the point you are trying to make

 

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