Homework

Your assignment entails explaining how these elements of "implementation" might be achieved consistent with a strategic opportunity. Therefore, find the article

Miller D. 2003. An Asymmetry-based view of advantage: Towards an attainable sustainability. Strategic Management Journal 24(10): 961-976.

in the Business Source Complete database at the library. It provides good examples of an opportunity (pp. 966) at Citibank and the implementation steps chosen to exploit it (pp. 968-9, 970-1). From these descriptions:

1. Describe the strategic opportunity at Citibank.

2. Choose any two of the eight aspects of "implementation" identified in the picture and explain how these were achieved at Citibank.