Healthcare Marketing Plan Paper

2 page APA format with additional cover page and reference page. Attached are all corresponding papers for this assignment. Below is the prompt. Paper must include the attached material and follow attached rubric. 

Question: This plan must contain the three previous milestone elements as well as additional elements, including the specific strategy to exploit opportunities identified in your SWOT analysis, specific promotional techniques, the budget necessary to execute your plan, and a way to track the effectiveness of the plan.