H & R Block Inc Analysis: SWOT, PEST, VRIN analysis

WRITTEN REPORT OUTLINE For “H & R Block Inc”
Executive summary (1/2 1
page summary of the entire report)
Introduction
briefly describe the company, its products or services
brief history; major events, founders or major CEOs and their impact on strategy
identify the industry the company belongs, briefly describe major changes the industry went through
Goals, Vision/Mission, Constraints
External environment (Identify major opportunities and threats)
General environment (PEST)
major trends, favorable and unfavorable. how will these impact the company?
Industry analysis
Industry life cycle
Industry structure (Porter’s five forces, barriers to entry and exit etc.)
Segmentation, targeting and positioning
Competitor identification
number and nature of industry players; key competitors and rationale for choosing them
Internal organization (Identify strengths and weaknesses)
Resources, capabilities (VRIN analysis) and core competencies. comparison with competitors.
Value chain analysis
identify elements of the value chain that the company does best
comparison with competitors
Current strategy
Corporate strategy
organic growth or diversification
portfolio of businesses using BCG matrix, if applicable
merger and acquisitions, alliances, jointventures
international strategy
Business Strategy
differentiation (low cost or superior customer experience)
competitive moves & countermoves; competitor weaknesses that the company can exploit
Performance
company performance (at least three years)
comparison with competitors, industry and overall market
SWOT analysis and Recommendations
Conclusion
Tables and figures, Appendices
Industry information
http://www.census.gov/econ/isp/index.php