GOOGLESCHOLAR: CRJ assignment 4

PART I

Directions: Watch the following United Nations Children’s Fund (UNICEF) video that describes a public information campaign in Haiti in the aftermath of the 2010 earthquake: http://www.youtube.com/watch?v=O7CRrFyxP_g.  Answer the following questions.

1. What are the benefits a program like this may have over a traditional government program?

2. What are the risks of a program like this?

3. What aspects of the communication protocols and systems that have been established in the United States would be effective in a Haiti-like response?  Explain.

4. Which aspects would not be practical or effective?  Explain.

5. How does the UNICEF communication plan presented in the video align with the five critical assumptions for a successful communication strategy outlined in your text?  Explain your answer.

PART II

Directions: Based on your review of the DHS “National Emergency Communications Plan” (see link at the end of the Lecture Notes) write a summary report on its main points.  Please ensure that your report is at least 1.5 pages in length, using 12-point font and double spacing.  Be sure to cite any sources you use.  Please visit the Academic Resource Center for concise guidelines on APA format.