GMC ASSIGNMENT ONLY THE LAST BULLET IS TO BE WORKED ON.

Select an organization with which you are familiar. This organization is the basis for your Market Research Implementation Plan.

The Organization is General Motors Company.

Select a scenario from the following list: Below is the Chosen Scenario

·         An organization wants to evaluate its perceived customer service.

Write a 250 -word detailed outline of your Market Research Implementation Plan in which you address the following:

·         Describe your selected organization and scenario.

·         Based on your selected scenario, identify the detailed areas in which market research is needed - such as population, target market, and per capita - and describe their importance to the organization in the selected scenario.

·         Develop an outline with headings and a brief paragraph for each of the sections that you anticipate having in your final Market Research Implementation Plan. <~~ THIS IS THE BULLET NEEDED TO BE WORKED ON! AS WELL AS AN CONCLUSION! ONE SOURCE REQUIRED AS WELL!

Format your outline consistent with APA guidelines.

NO PLAGIARISM!!!!!!