global marketing

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1. Go to http://geert-hofstede.com/united-states.html

2. In the website, compare US with two other countries (your group project country AND another country of your choice)

3. Copy the comparison chart and paste it on the assignment

4. Give TWO comments on each dimension

 

5. Findanbusiness article related to the cultural differences and global marketing.Relate the article to the Hofstede cultural dimensions.  How do these fit together or do not seem consistent with each other. Make two comments about the relationship and justify your comment.

    • 12 years ago
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