Criteria | Does not meet Expectations | Minimally meets expectations | Meets Expectations | Final Student Score |
Company and Corporate Strategy | 0-1 | 2 | 3-4 | 0-4 |
Identify and describe which company you would like to focus on and provide a brief description of the company's scope of operations, its product lines, where it currently does business, and the company's long-term business strategy. | Student failed to identify and/or fully describe a company for this research. | Student identified a company for this research but only partially described the company and its operations. | Student clearly identified and described the choice of company for this research. | |
Selection of Countries and Cultural Profiles | 0-1 | 2 | 3-4 | 0-4 |
Select two possible countries suitable for a location for your new overseas facility that are on different continents and are not your home country, providing a detailed and logical explanation about why you chose these two countries. Include in your description a cultural profile of both countries that includes the principal cultural differences between the two countries that may affect the success or failure of business practices in each country. | Student failed to select two potential countries, did not select countries in two different continents, and/or selected his/her home country. Little or no cultural profiling was included. | Student may have selected only one country and/or selected his/her own country. The cultural profile data was unclear, incomplete or confusing. | Student selected two potential countries located on different continents and not in his/her own continent, providing a detailed and logical explanation for these choices. Student provided a cultural profile of each country that highlighted cultural differences that may impact operations. | |
Economic, Political, and Legal Assessment | 0-1 | 2 | 3-4 | 0-4 |
Describe the economic situation in both countries, including the principal industries and products, population bases, GNP, transportation, and infrastructure. Also highlight any potential political or legal issues the firm may encounter that may adversely affect operations. | Student provided no or minimal economic, political, and/or legal information about both countries that would impact operations in those countries. | The information provided about the economic, political, and/or legal environments was incomplete, unclear, and/or contradictory. | Student provided a thorough discussion of the economic, political, and legal environment that could impact operations in the two countries identified at the beginning of the project. | |
Mode of Entry and Final Site Recommendation | 0-1 | 2 | 3-4 | 0-4 |
Make a recommendation about whether your firm should initiate the venture alone or as part of a joint venture or strategic alliance with another firm. From all of the research and analysis done thus far, make a recommendation for which of the two possible sites you would recommend for the company's new facility. | Student did not identify a mode of entry and/or did not make a site recommendation for one country over another. | Student's analysis and reasoning for the mode of entry and/or site recommendation was incomplete, lacked sufficient detail, or was confusing. | Student made a reasoned analysis for which mode of entry would be most successful and presented clear recommendations for which of the two sites should be chosen. | |
Formatting & Documentation | 0-1 | 2 | 3-4 | 0-4 |
Paper uses accurate grammar, spelling, and sentence structure. The paper is at least 6 pages in length, has a cover page, and uses Arial or Times New Roman font. Margin and spacing requirements are met. | Submission requirements are not met. Tone and/or style are not appropriate for the audience. | Submission requirements met for the most part. Tone and style are generally appropriate for the audience. | Submission requirements fully met. The tone and style are appropriate for the audience. | |