Environmental Scan

Prepare 5-8 minute oral presentation accompanied by 5-10 Microsoft® PowerPoint® slides and speaker notes in which you complete the following:

• Research and describe the internal and external environments of 2 ( except Apple and Walmart )real-world companies using an environmental scan.
• Determine what competitive advantages each company has and what strategies each company is using.

• How does each company create value and sustain competitive advantage through business strategy?
• What measurement guidelines is each company using to verify its strategic effectiveness?
• How effective are the measurement guidelines that each company is using?

Format your presentation consistent with APA guidelines (including the appropriate headings and subheadings). Use at least four text references.