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Question 1 (2 points)

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A view of McDonaldization in which people dislike many aspects of it, but find others appealing. They engage in some McDonaldized activities but seek ways to escape them when they can.
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Question 2 (2 points)

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Decline in the amount of skills required for a job.
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Question 3 (2 points)

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A view of McDonaldization that sees it not as a threat, but as paradise.
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Question 4 (2 points)

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Experiences defined by outrage and excess that try to reach the edge of life not yet reached by McDonaldization.
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Question 5 (2 points)

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Transplanetary process or set of processes involving increasing liquidity and the growing multidirectional flows of people, objects, places and information as well as the structures they encounter and create that are barriers to, or expedite, those flows.
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Question 6 (10 points)

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Watch the NBC Learn video below, and answer the following questions in an essay at least 8-lines long. Direct quotes from the book will be penalized as cheating:

  • What alternatives of McDonaldization is/are emphasized in the video?
  • What do you see as positive and negative aspects?


Play NBC Learn video: “Communal Living”

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Question 7 (10 points)

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Give an example of control over employees in the following area in an essay at least 8-lines long. Direct quotes from the book will be penalized as cheating:

Telephone customer service
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Question 8 (10 points)

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Give at least three examples of calculability from the area below in an essay at least 8 lines long. Direct quotes from the book will be penalized as cheating:

Sports
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Question 9 (10 points)

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Give ONE example of irrationality, not all from the same industry/setting, for EACH of the areas below in an essay at least 8-lines long. Direct quotes from the book will be penalized as cheating:
  • Inefficiency
  • Disenchantment
  • Dehumanization
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Question 10 (10 points)

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Describe in detail one way that people can engage in the activity below in a McDonaldized way, then one way they can resist it in an essay at least 8-lines long. Direct quotes from the book will be penalized as cheating:

Travel