Discussion question #1

"The Role of Marketing"  Please respond to the following:

• Discuss the likely impact on the health care industry if all health care marketing were to stop tomorrow. Provide specific examples to support your response.
• Based on what you have learned in Chapter 1, evaluate your potential as the head of marketing for a health care organization of your choice. Explain your rationale by including what you would be good at and what might be a weakness.